随着暑期的来临,cdf海口国际免税城借助出游热潮,推出一系列夏日主题促销活动,让利岛内外游客。
暑期出游热潮已经降临海南
活动跨越多品类、多品牌,带来多重优惠福利。其中包括免税超值代金券、精选时尚单品低至2折、香化部分商品3折、满额立减、多倍积分、岛民特惠、会员到店有礼、会员惊喜酒店房等众多。免税城表示,活动旨在“让广大消费者在免税的基础上享受更大优惠、感受更多新体验,激发和满足游客暑期出游来海口免税购物的意愿与消费需求”。
cdf海口推出了跨越多品类、多品牌的多重优惠福利
消费者可以扫码领取免税通用消费券和价值1770元的代金券
为吸引岛内外家庭型游客,cdf海口策划了众多线上及线下活动。自7月启动的“拾趣夏日·遇见清凉”主题活动推出了岛民身份购物优惠、中免大食堂·暑期特惠、到店打卡美食权益、天际秘林现场素描体验、消费满额赠速写自画像、指定品牌消费赠手链、会员独家到店礼遇等福利,为消费者打造 “免税+文旅”购物新场景。
在第三届中免美妆节期间(持续至八月底),cdf海口将陆续推出超值闪购、折扣促销、满额礼赠等诸多优惠,以及免税通用消费券和价值1770元的代金券。消费者可以通过官方自媒体平台扫描二维码领取使用。同时,顾客还可以叠加银行满额立减,并免费乘坐穿梭巴士直达免税城。
游客可以免费乘坐穿梭巴士直达免税城
据cdf海口介绍,免税城在今夏再次掀起“万物皆可免税”热潮,在玩法上进行全面升级,将海南离岛免税知识短视频、深度种草海口多条旅游线路以及免税专业SA带你云逛店等全新内容进行趣味植入。
免税城在七大官方平台——微博、微信、抖音、小红书、B站、大众点评、微信视频号——上更推出了一系列趣味游戏。网友参与就有机会赢取多重好礼。
cdf海口已成为“宠物友好”商城,并升级优化了一系列设施设备
cdf海口表示,免税城一直坚持以“诚信经营、优质服务”吸引消费者,拥有25个海南免税店首进品牌以及78个海南离岛免税cdf独家品牌,包括数十家“海南首店”及“唯一店铺”,让消费者不出国门即可感受全新沉浸式的购物体验。
目前,cdf海口已成为“宠物友好”商城,增加了“宠物友好”标识和宠物手推车租赁,并且提供了隔尿垫、嘴套、拾便袋等。免税城还升级优化了客服中心、贵宾室设施设备,增加儿童娱乐区、顾客休闲区等,推出免费提供行李寄存、往返穿梭巴士等举措,为顾客提供更加便捷的服务。
规模宏大的cdf海口
免税城还表示,已联动多方优质资源,通过“线上+线下”全覆盖的模式,着力在消费补贴、折扣让利、创意策划等方面开展促销活动。这些活动将“充分挖掘海口文旅资源,推动‘免税+文旅’深度融合,全方位、多层次满足消费者免税购物需求”。
中国读者可以免费阅读《穆迪达维特免税报告》出版的所有刊物。如欲订阅,请联系Kristyn Branisel女士,电邮:Kristyn@MoodieDavittReport.com
cdf Haikou International Duty Free Shopping Complex embraces summer with ‘megabenefit’ event
With the holiday season in full swing, the cdf Haikou International Duty Free Shopping Complex is leveraging Hainan’s influx of tourists with a range of duty-free offers and summer-themed activities to attract local and international visitors.
Visitors to cdf Haikou International Duty Free Shopping Complex can enjoy an array of new experiences this holiday season
The shopping complex is hosting a multicategory, multibrand, ‘megabenefit’ event, with offers including super-value duty-free vouchers, discounts, multiple reward points, special deals for locals, gifts, and hotel specials for members.
To attract a variety of consumers to Haikou’s duty-free scene, including those travelling with family, the retailer is hosting online and in-store activities.
Promotions include the Summer Fun: Meet the Cool activity, featuring a range of rewards and incentives
Throughout July a ‘Summer Fun: Meet the Cool’ event offers exclusive shopping discounts for locals, special offers at the mall’s eateries, complimentary portrait sketches with certain purchases, bracelet giveaways and exclusive in-store gifts for members. This ‘duty-free + cultural tourism’ model integrates dining, entertainment and shopping.
Consumers can access discounts and vouchers worth up to CNY1,770 (US$243) by scanning QR codes provided by China Duty Free Group
During the cdf Beauty Festival (running throughout July and August), cdf Haikou International Duty Free Shopping Complex is offering super-value flash sales, discount promotions and gift-with-purchase benefits. Multiple discounts and vouchers worth up to CNY1,770 (US$243) can be accessed by scanning official QR codes.
cdf Haikou International Duty Free Shopping Complex is reigniting the ‘everything can be duty free’ social media trend this summer. New content includes short videos on Hainan’s duty-free policies, tourism routes in Haikou and virtual store tours by duty-free experts.
Consumers can make use of complimentary shuttle bus services provided by the retailer
On seven official platforms (Weibo, WeChat Official Accounts, Douyin, Little Red Book, Bilibili, Dazhong Dianping and WeChat Channels), a series of online matching games and challenges have been launched, allowing participants the chance to win duty-free vouchers, beauty products and prizes.
The retailer is emphasising its ‘honest operation and quality service’ principles to attract consumers.
Summer-themed IP activities target social media users, with vouchers and prizes up for grabs
Offering immersive duty-free shopping experiences without consumers having to leave the country, the retailer boasts 25 first-entry brands, 78 exclusive brands and numerous ‘first stores’ and ‘only stores’ in Hainan.
The mall has added pet-friendly facilities to its range of services, including stroller rentals and various care provisions for pets.
The cdf Haikou International Duty Free Shopping Complex visitor centre offers a range of pet-friendly services
The customer service centre and VIP lounge facilities have been upgraded; new play areas for children and relaxation zones for customers have been added; and complimentary services, including luggage storage and round-trip shuttle buses, enhance convenience and comfort for customers.
cdf Haikou International Duty Free Shopping Complex is partnering with quality resources to offer promotions using a combined ‘online + offline’ model.
This panoramic view of cdf Haikou International Duty Free Shopping Complex captures the immense scale of the retail emporium
These promotions focus on subsidies, discounts, and creative planning, fully leveraging Haikou’s cultural and tourism resources. Integrating ‘duty-free + cultural tourism’, this approach seeks to comprehensively meet consumers’ shopping needs.
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